TIMELESSLLY CLASSIC and FEARLESSLY MODERN.
It all began back in the 1930s when the high-flyers of the US Air Force needed protection against the harmful sun rays. To solve the issue, New York-based Bausch & Lomb developed an “Anti-Glare” prototype which would become the keystone of the brand – ‘Ray-Ban’ derives its name from the ability of the glasses to limit rays of light . . .
The decades passed. Trends changed. But Ray-Ban remained.
The look of legends and a symbol of style. Their undeniable presence from the stage to the streets put the cult in culture for trendsetters around the world.
Timeless style, authenticity and freedom of expression are the core value for Ray Ban, a leader in sun and prescription eyewear for generations.
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